1. Introduction
Kerr Media Group (“we,” “our,” “us”) values your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website kerrmediagroup.com, communicate with us, or use our digital marketing and messaging services.
By accessing or using our services, you agree to the terms of this Privacy Policy.
2. Information We Collect
We may collect the following types of information:
- Personal Information: Name, email address, phone number, company name, and other contact details you provide via forms, chat, or direct communication.
- Account & Billing Information: If you become a client, we collect necessary business and billing details for invoicing and account setup.
- Website Usage Data: IP address, browser type, pages visited, time spent on site, and referring URLs collected via cookies or analytics tools.
- SMS / Text Messaging Data: For businesses and consumers who opt in to receive text messages from us or our clients, we may collect phone numbers, message content, timestamps, and carrier information as required for A2P 10DLC compliance.
3. How We Use Your Information
We use your information to:
- Provide and manage our services
- Respond to inquiries and customer support requests
- Send you marketing communications (email, SMS, or calls)
- Improve website performance and user experience
- Maintain A2P 10DLC compliance by verifying sender identity, opt-in records, and ensuring carrier-approved messaging practices
We do not sell or rent your personal information to any third party.
4. A2P 10DLC Registration & Messaging Compliance
Kerr Media Group complies with A2P 10DLC regulations established by U.S. wireless carriers and the CTIA (Cellular Telecommunications Industry Association).
A2P Messaging Standards:
- All business texting campaigns are registered with The Campaign Registry (TCR) as required.
- We collect and maintain valid opt-in consent from every SMS recipient before sending marketing or informational messages.
- Each text message includes a clear option to opt out (e.g., “Reply STOP to unsubscribe”).
- We maintain records of consent, opt-outs, and message content to satisfy carrier and legal requirements.
- Unauthorized or high-risk content (e.g., SHAFT content — Sex, Hate, Alcohol, Firearms, Tobacco) is strictly prohibited.
If you receive text messages from us and wish to opt out, you may reply STOP at any time to cease further messages.
5. Sharing of Information
We may share information only in these limited circumstances:
- With vendors or service providers who help operate our business (e.g., CRM, SMS gateway, analytics, or hosting providers) under confidentiality agreements
- When required by law or to respond to lawful requests from public authorities
- To protect our legal rights or prevent fraudulent or abusive activity
We never sell, rent, or trade your data to unaffiliated third parties for marketing purposes.
6. Data Retention & Security
We retain personal data only as long as necessary for legitimate business purposes or legal compliance.
We use encryption, access control, and secure servers to protect your information against unauthorized access, alteration, disclosure, or destruction.
7. Cookies & Tracking Technologies
Our website may use cookies and analytics tools (such as Google Analytics) to understand user behavior and improve site performance.
You can manage cookie preferences via your browser settings.
8. Your Privacy Rights
You may:
- Request access to, correction of, or deletion of your personal data
- Withdraw consent for communications at any time (unsubscribe links or “STOP” for SMS)
- Contact us to review or update your personal information
Please email privacy@kerrmediagroup.com for any privacy-related requests.
9. Children’s Privacy
Our services are intended for business users aged 18 and older. We do not knowingly collect personal information from minors.
10. Updates to This Policy
We may update this Privacy Policy periodically to reflect changes in legal, regulatory, or operational requirements. Updates will be posted with a new “Last Updated” date.
11. Contact Us
If you have any questions about this Privacy Policy or our A2P compliance practices, please contact:
Kerr Media Group
Marlton, NJ
Email: peter@kerrmediagroup.com
